Do you know what drives your customers?
Does this sound like your company?
You don’t really know what your customers need. You’re not quite sure who your customer is or what they want.
You know your product-market fit is good... but not great.
Your users are unlike any other users. Using secondary research sources wouldn’t make sense for you.
You have an idea for a new program and want to know what customers think before you go too far down that road.
You have too many initiatives right now and don't know which to prioritize.
Your biggest fear is wasting resources on suboptimal business decisions.
You're concerned that you don't spend enough resources finding the opportunities that will lead to real growth and engagement.
You know customer research is important but your team doesn’t have the expertise to structure or deploy surveys.
PhD Insights can help with Customer Research Delivered™.
Customer Research Delivered™
start with the customer’s needs, not yours.
Customer Research Delivered™ is our signature 5-step process to develop and deploy custom survey research with your customers, clients, or users. View our process to learn how we do it.
“Once we realized that we could potentially lose $30K on development, user research was a completely sound decision.”
What our clients have to say
PhD in Quantitative Social Psychology. Expert in user research, survey design, data collection, and business insights.
Santa Monica, CA
hello at phd-insights.com